{"id":8426,"date":"2020-06-25T08:16:21","date_gmt":"2020-06-25T08:16:21","guid":{"rendered":"https:\/\/zutt.ch\/?p=8426"},"modified":"2020-07-01T06:44:52","modified_gmt":"2020-07-01T06:44:52","slug":"gastbeitrag-swiss-coucil-marktreport","status":"publish","type":"post","link":"https:\/\/zutt.ch\/blog\/de\/gastbeitrag-swiss-coucil-marktreport\/","title":{"rendered":"Interview im Swiss Council Marktreport 2020 &#8211; Shopping-Fl\u00e4chen m\u00fcssen zur Kundenb\u00fchne werden"},"content":{"rendered":"<p>Digitale Einkaufsm\u00f6glichkeiten decken das Shopping-Bed\u00fcrfnis nach &#8222;Instant Satisfaction&#8220; w\u00e4hrend den physischen Shopping-Fl\u00e4chen meist das &#8222;Rich Enjoyment&#8220; fehlt. Doch warum ist dies problematisch? Und was kann man dagegen tun? Mehr dazu im <a href=\"https:\/\/zutt.ch\/blog\/wp-content\/uploads\/2020\/06\/zutt-neuromarketing-swiss-council-marktreport-interview.pdf\">Interview<\/a> von Philipp Zutt.<\/p>\n<p><a href=\"https:\/\/zutt.ch\/blog\/wp-content\/uploads\/2020\/06\/zutt-neuromarketing-swiss-council-marktreport-interview.pdf\" target=\"_blank\" rel=\"noopener noreferrer\"><img decoding=\"async\" class=\"alignnone size-large wp-image-7599\" src=\"https:\/\/zutt.ch\/blog\/wp-content\/uploads\/2020\/06\/zutt-neuromarketing-swiss-council-marktreport-preview.png\" alt=\"\u00abShopping-Fl\u00e4chen m\u00fcssen zur Kundenb\u00fchne werden\u00bb\" \/><\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Digitale Einkaufsm\u00f6glichkeiten decken das Shopping-Bed\u00fcrfnis nach &#8222;Instant Satisfaction&#8220; w\u00e4hrend den physischen Shopping-Fl\u00e4chen meist das &#8222;Rich Enjoyment&#8220; fehlt. Doch warum ist dies problematisch? Und was kann man dagegen tun? Mehr dazu im Interview von Philipp Zutt.<\/p>\n","protected":false},"author":13,"featured_media":8432,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[272],"tags":[],"class_list":["post-8426","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-news"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.6 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Interview im Swiss Council Marktreport | ZUTT &amp; PARTNER<\/title>\n<meta name=\"description\" content=\"In seinem Interview erkl\u00e4rt Philipp Zutt, warum Emotionen der Schl\u00fcssel zu neuem Erfolg f\u00fcr Shopping Destinationen und Marktpl\u00e4tze sind.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zutt.ch\/blog\/de\/gastbeitrag-swiss-coucil-marktreport\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Interview im Swiss Council Marktreport | ZUTT &amp; PARTNER\" \/>\n<meta property=\"og:description\" content=\"In seinem Interview erkl\u00e4rt Philipp Zutt, warum Emotionen der Schl\u00fcssel zu neuem Erfolg f\u00fcr Shopping Destinationen und Marktpl\u00e4tze sind.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/zutt.ch\/blog\/de\/gastbeitrag-swiss-coucil-marktreport\/\" \/>\n<meta property=\"og:site_name\" content=\"ZUTT &amp; PARTNER AG\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/GlobalEmotionsForum\" \/>\n<meta property=\"article:published_time\" content=\"2020-06-25T08:16:21+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-07-01T06:44:52+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/zutt.ch\/blog\/wp-content\/uploads\/2020\/06\/zutt-neuromarketing-swisscouncil.png\" \/>\n\t<meta property=\"og:image:width\" content=\"768\" \/>\n\t<meta property=\"og:image:height\" content=\"431\" \/>\n\t<meta property=\"og:image:type\" content=\"image\/png\" \/>\n<meta name=\"author\" content=\"leonhard\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Verfasst von\" \/>\n\t<meta name=\"twitter:data1\" content=\"leonhard\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/zutt.ch\\\/blog\\\/de\\\/gastbeitrag-swiss-coucil-marktreport\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/zutt.ch\\\/blog\\\/de\\\/gastbeitrag-swiss-coucil-marktreport\\\/\"},\"author\":{\"name\":\"leonhard\",\"@id\":\"https:\\\/\\\/zutt.ch\\\/blog\\\/#\\\/schema\\\/person\\\/470c7652e57943d6bc8918e267f034c9\"},\"headline\":\"Interview im Swiss Council Marktreport 2020 &#8211; 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