{"id":10764,"date":"2023-01-26T15:44:06","date_gmt":"2023-01-26T15:44:06","guid":{"rendered":"https:\/\/zutt.smore.ch\/?p=10764"},"modified":"2023-01-31T14:10:00","modified_gmt":"2023-01-31T14:10:00","slug":"case-agrola-filialen","status":"publish","type":"post","link":"https:\/\/zutt.ch\/blog\/de\/case-agrola-filialen\/","title":{"rendered":"Agrola: Mehr Umsatz dank emotionalisierten Filialen"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5894\" src=\"https:\/\/zutt.ch\/blog\/wp-content\/uploads\/2018\/04\/zutt-neuromarketing-Wert3.svg\" alt=\"zutt-neuromarketing-Anspruch\" width=\"99\" height=\"153\" \/><\/p>\n<p style=\"text-align: center;\"><strong><span style=\"color: #187477;\">1. ANSPRUCH<\/span><strong><br \/>\n<\/strong><\/strong>Die Tankstellenshops von AGROLA richtig emotionalisieren und ihnen zu mehr Umsatz verhelfen.<\/p>\n<p style=\"margin-top: 75px;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5894\" src=\"https:\/\/zutt.ch\/blog\/wp-content\/uploads\/2018\/04\/zutt-neuromarketing-Wert1.svg\" alt=\"zutt-neuromarketing-Insights\" width=\"99\" height=\"153\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"color: #187477;\"><strong>2. INSIGHTS EMOCOMPASS\u00ae-STUDIE<\/strong><\/span><br \/>\n\u2022 Esswaren sind zentral<br \/>\n\u2022 B\u00e4ckerei und Kaffee sind Wunsch-Gastro-Angebote<br \/>\n\u2022 Regionaler Bezug und l\u00e4ndliche Attribute spielen eine grosse Rolle<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone wp-image-5841 size-full\" src=\"https:\/\/zutt.ch\/blog\/wp-content\/uploads\/2019\/04\/zutt-neuromarketing-emomap-topshop.png\" alt=\"zutt-neuromarketing-emomap-topshop\" width=\"1024\" height=\"546\" \/><\/p>\n<p style=\"margin-top: -25px;\"><span style=\"color: #187477; font-size: 10pt; line-height: 0;\">EmoMap\u00a9: Es geht nicht um oben, unten, links oder rechts \u2013 massgebend sind die Abst\u00e4nde zwischen den einzelnen Research Objects zum Wunsch (GOLD STANDARD). Je weiter die Entfernung zwischen zwei Pins, desto unterschiedlicher die Empfindung.<\/span><\/p>\n<p style=\"margin-top: 75px;\"><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-5894\" src=\"https:\/\/zutt.ch\/blog\/wp-content\/uploads\/2018\/04\/zutt-neuromarketing-Wert2.svg\" alt=\"zutt-neuromarketing-Erfolg\" width=\"99\" height=\"153\" \/><br \/>\n<strong><span style=\"color: #187477;\">3. ERFOLGSWIRKSAM EMOTIONALISIERTE TOPSHOP-L\u00c4DEN<\/span><\/strong><br \/>\nVer\u00e4nderung Ladenlook, Ladenlayout, Eigenmarkenlinie und Rituale basierend auf Konzept-Inputs von ZUTT &amp; PARTNER<\/p>\n<p><img decoding=\"async\" class=\"aligncenter wp-image-5894\" src=\"https:\/\/zutt.ch\/blog\/wp-content\/uploads\/2019\/10\/zutt-neuromarketing-topshop-vorher-nachher.png\" alt=\"Case Bild einer Topshop Filiale\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>1. ANSPRUCH Die Tankstellenshops von AGROLA richtig emotionalisieren und ihnen zu mehr Umsatz verhelfen. 2. INSIGHTS EMOCOMPASS\u00ae-STUDIE \u2022 Esswaren sind zentral \u2022 B\u00e4ckerei und Kaffee sind Wunsch-Gastro-Angebote \u2022 Regionaler Bezug und l\u00e4ndliche Attribute spielen eine grosse Rolle EmoMap\u00a9: Es geht nicht um oben, unten, links oder rechts \u2013 massgebend sind die Abst\u00e4nde zwischen den einzelnen [&hellip;]<\/p>\n","protected":false},"author":13,"featured_media":10766,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"inline_featured_image":false,"footnotes":""},"categories":[317,327],"tags":[],"class_list":["post-10764","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-cases","category-branches"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.4 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Agrola: Mehr Umsatz dank emotionalisierten Filialen<\/title>\n<meta name=\"description\" content=\"Die Tankstellenshops von AGROLA richtig emotionalisieren und ihnen zu mehr Umsatz verhelfen.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/zutt.ch\/blog\/de\/case-agrola-filialen\/\" \/>\n<meta property=\"og:locale\" content=\"de_DE\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Agrola: Mehr Umsatz dank emotionalisierten Filialen\" \/>\n<meta property=\"og:description\" content=\"Die Tankstellenshops von AGROLA richtig emotionalisieren und ihnen zu mehr Umsatz verhelfen.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/zutt.ch\/blog\/de\/case-agrola-filialen\/\" \/>\n<meta property=\"og:site_name\" content=\"ZUTT &amp; 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